Social Media Marketing · Bellingham, WA
Bellingham Social
Media Marketing
Your social media should be bringing people in. If it isn't, the system is broken. NYLEAR runs your entire social media operation every month. Monthly content shoot. Strategic posting across four platforms. Social ads built and managed in your account. Full reporting. No hand-holding required on your end.
17X
Content ROI, legacy manufacturer
+6K
Followers from <100 in 6 months, personal brand
+115K
Instagram reach in Q1,
local restaurant
2X
New student revenue, boutique fitness studio
+35%
YoY lift average lift, multi-location cafe chain
Most businesses have the same social media situation. Someone on staff is posting when they remember to. The content looks different every week. There is no strategy behind what goes up or when.
The account exists but it isn't doing anything. The businesses that grow on social aren't posting more.
They have a system.
Consistent creative.
Intentional sequencing.
Ads amplifying what works.
Monthly review of what to keep and what to change.
That is what NYLEAR builds.
WHAT’S INCLUDED
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Once a month, we come to your location and captures everything needed for the next 30 days. Every shot is planned in advance around your calendar, your promotions, and what performed best the prior month. Photo and short-form video for Reels, TikTok, Facebook, and YouTube. Shot with specific placements in mind so nothing gets wasted.
This is what separates content that looks like your business from content that looks like everyone else's. Specific, on-location creative is what makes someone feel like they know your place before they walk in.
You get: a full content library planned and captured before the month begins.
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After the shoot, every post for the month is built out. Each one is mapped to a content pillar — brand story, social proof, offer, community, education — and sequenced to build trust before asking for anything. Captions written to move people. Hashtag strategy updated monthly. You review and approve before anything goes live.
You get: a complete approved calendar, every post and caption ready, before the month starts.
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Every package includes social ad management. We build and manages campaigns inside your ad account. Audience targeting, creative direction, copy, weekly optimization. Creative comes from the monthly shoot so your ads look like your brand. Your budget. Every dollar managed.
You get: active campaigns reaching new qualified people every week.
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End of every month: a plain-language report. What happened, why it happened, what changes next. Reach, engagement, follower growth, ad performance — in business terms, not platform jargon. Under ten minutes to read.
You get: a monthly report that actually tells you something useful.
Packages
STARTER
12 posts/month across 2 platforms
Captions
Scheduling
Social ads
Monthly report
Content not included
Client provides assets or adds a shoot at the standalone rate
Best for: businesses that have content and need strategy, management, and ads.
GROWTH (RECOMMENDED)
12 posts/month across 4 platforms
Monthly content shoot included
Captions
Scheduling
Social ads
Monthly report
Best for: businesses ready for a complete done-for-you system.
FULL SYSTEM
Everything in Growth plus:
Expanded shoot
Funnel with landing page
Community UGC management
Quarterly strategy session.
Best for: businesses scaling aggressively or running multiple offers.
The Proof
Results across every industry we've worked in.
LOCAL RESTAURANT
Inconsistent posting, staff managing the account between shifts, no content strategy. Built a full monthly system with on-location shoots and targeted local ads. 113K+ Instagram reach. 40%+ new local audience. Staff started hearing "I saw you on Instagram" every week.
MULTI-LOCATION CAFE CHAIN
Four locations running as one brand, producing average results across all of them. Built separate content cycles and targeting for each location. Every location up 20-50% year over year.
BOUTIQUE FITNESS STUDIO
Loyal members, great product, flat new student revenue. No ads, no content system, no acquisition strategy. Built all three. New student revenue doubled in 90 days.
PERSONAL BRAND
Under 100 followers, no clear platform identity. Built a five-pillar content strategy across four platforms. 6,000+ followers. $0.03 cost per engagement. Reality TV opportunity followed.
★★★★★
“Creative, Strategic, and Easy to Trust”
There is no one else I’d rather trust with my business and social media platforms. The Nylear team is professional, intuitive, and highly creative. They consistently deliver content and strategy that elevates my brand and makes the entire process smooth and productive.
— Kaycee Rezvani, Business Owner
★★★★★
“Flexible, Fun, and Fantastic to Work With”
Nylear was fantastic to work with. They made our multi-location and multi-outfit shoot for both personal and professional use feel effortless and fun. Their flexibility and creativity made the whole process a breeze.
— Nickole Murphy, RWM Home Loans
FAQ
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A quick walkthrough at the start, 15-20 minutes. After that everything is handled. Scheduling for specific team members or setups is coordinated in advance.
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Always. You can review and approve the full month before anything publishes. 1 round of revision is included.
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Most clients see meaningful engagement growth within 30-60 days. Foot traffic impact typically shows within 90-120 days. Ads accelerate this. Honest expectations are set on the first call.
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After a 3-month minimum. The first three months are when the system is built and calibrated. After that, fully flexible.
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The most common reason it doesn't work: no monthly shoot, no real strategy behind the calendar, no ad management, no optimization. This system fixes all of that.