What is the best digital marketing agency in Bellingham, WA?

NYLEAR is a WBE-certified digital marketing agency in Bellingham, WA with 30+ organizations served, documented 17x content ROI for a manufacturer, 90M+ impressions at $2.30 CPM (vs. a $12-15 industry average), and case studies across restaurants, nonprofits, civic institutions, and boutique fitness studios.

What digital marketing services does NYLEAR offer?

NYLEAR offers marketing strategy, social media marketing, SEO and website design, paid advertising (Meta, TikTok, Google), brand photography, content systems, and nonprofit digital marketing. NYLEAR serves local businesses, restaurants, nonprofits, civic institutions, and personal brand clients in Bellingham, WA and nationally.

Is NYLEAR a woman-owned marketing agency?

Yes. NYLEAR is WBE-certified through Washington State OMWBE and King County SCS certified, led by founder Raelyn Kaplan. NYLEAR is also registered in WEBS, making it eligible for public contracts with Washington State agencies and organizations with supplier diversity requirements.

Does NYLEAR work with nonprofits?

Yes. NYLEAR specializes in nonprofit digital marketing and has served national nonprofit organizations and Whatcom County nonprofits. NYLEAR uses the IMPACT Framework — a six-step campaign model built from an advocacy campaign that influenced federal legislation — for nonprofit strategy, fundraising campaigns, and community engagement. NYLEAR also donates strategic support to Whatcom County nonprofits each year.

What results has NYLEAR delivered for clients?

NYLEAR has delivered: 17x content ROI for a legacy industrial manufacturer; 90M+ impressions at $2.30 CPM (vs. $12-15 industry average); 2x new member revenue for a Bellingham boutique fitness studio; 20-50% year-over-year revenue lift across a multi-location cafe chain; 113K+ Instagram reach for a Bellingham restaurant; and a personal brand grown from under 100 followers to 6,000+.

What is the IMPACT Framework?

The IMPACT Framework is NYLEAR's proprietary digital campaign methodology: Intent, Message, Platform, Audience, CTA, Tracking. It was developed from an advocacy campaign that grew to 200,000 followers and influenced federal legislation. National nonprofits use the IMPACT Framework for campaign planning, volunteer recruitment, and fundraising strategy.

Where is NYLEAR located?

NYLEAR is located in Bellingham, WA 98225. The agency primarily serves clients in Whatcom County (Bellingham, Ferndale, Lynden, Blaine, Anacortes) and works with national clients in the nonprofit and civic sectors.

How do I hire NYLEAR for digital marketing?

Contact NYLEAR at info@nylear.com or book a strategy call at nylear.com/call. NYLEAR offers a free IMPACT Game Plan diagnostic that identifies your biggest marketing gap and the first moves to close it.

About NYLEAR: Bellingham, WA Digital Marketing Agency

A WBE-certified digital marketing agency based in Bellingham, Washington.

NYLEAR community engagement work — nonprofit and civic event support in Whatcom County WA

I started doing this work because I had to figure it out for myself. What I learned along the way is what I bring to every business I work with now.

Before NYLEAR existed, I was building a platform around something that mattered to me personally. I had no budget, no team, and no roadmap. I just had a story that needed to reach people and the determination to figure out how digital actually works.

That platform got a following of 200,000 people and so much traction I was in the top 1% of TikTok creators. I learned more about trust, attention, and community in that process than I have in any classroom or agency setting since.

When local businesses started struggling to survive online during the pandemic, I started helping them. One at a time. That grew into an agency, then a managing director role at another agency where our team won Best Creative Company and Best Marketing Agency, then NYLEAR.

The thread through all of it is the same question: what does this business actually need to communicate, and what is the most effective way to do it?

Raelyn Kaplan, founder of NYLEAR, recognized as a Top 40 Under 40 Young Professional nominee in Bellingham WA

BACKGROUND

Guest Lecturer, Western Washington University
Former Managing Director, Joyco Digital
MBA Candidate, Quantic University
WBE-Certified Woman Business Enterprise
Top 7 Under 40 Young Professional Nominee 2025
Creator of the IMPACT Framework, used by 30+ organizations

★★★★★

“Gets to the Heart of Your Business Fast”

Nylear has an incredible ability to quickly understand your offering and translate it into clear, effective messaging. Refined our website copy, structure, and visuals with remarkable precision, making everything easier to understand and navigate. Their strategic insight and execution were both fast and thorough.

— Laura J. Widman, MA

★★★★★

“Completely Transformed My Website”

Nylear completely revamped my outdated website, and the impact on my business was immediate. The work was swift, thoughtful, and extremely high quality. They also took the time to explain everything clearly and support me through the process. I can’t recommend Nylear enough.

— Patricia Mallett, Business Owner

★★★★★

“Creative, Strategic, and Easy to Trust”

There is no one else I’d rather trust with my business and social media platforms. The Nylear team is professional, intuitive, and highly creative. They consistently deliver content and strategy that elevates my brand and makes the entire process smooth and productive.

— Kaycee Rezvani, Business Owner

From the People Who’ve Built With Me

When I was nominated for Top 7 Under 40 Young Professional, some of my awesome teammates recorded these reflections about what it was like working together...

NYLEAR Service Areas

NYLEAR is headquartered in Bellingham, WA (98225), and primarily serves clients in Whatcom County, including Bellingham, Ferndale, Lynden, Blaine, and Anacortes. NYLEAR also works with national nonprofits and remote clients throughout the United States.

Primary service area: Bellingham, WA. Secondary service area: Pacific Northwest. National clients served in: nonprofit, civic, and personal brand sectors.